THE INTERNATIONAL PHENOMENON: discover ikigai, the Japanese secret to a long and happy life from the world's longest living people.

'A practical guide to seeking a long, healthy and happy life.' Liz Earle

'Ikigai urges individuals to simplify their lives by pursuing what sparks joy for them.' Marie Kondo

'I read it and it's bewitched me ever since. I'm spellbound.' Chris Evans

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We all have an ikigai.

It's the Japanese word for 'a reason to live' or 'a reason to jump out of bed in the morning'.

It's the place where your needs, desires, ambitions, and satisfaction meet. A place of balance. Small wonder that finding your ikigai is closely linked to living longer.

Finding your ikigai is easier than you might think. This book will help you work out what your own ikigai really is, and equip you to change your life. You have a purpose in this world: your skills, your interests, your desires and your history have made you the perfect candidate for something. All you have to do is find it.

Do that, and you can make every single day of your life joyful and meaningful.

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'A refreshingly simple recipe for happiness.' Stylist

'Warm, patient, and kind, this book pulls you gently along your own journey rather than pushing you from behind.' Neil Pasricha, bestselling author of The Happiness Equation

'You've tried hygge and lagom - but it turns out ikigai is the key to happiness' Independent



AVAILABLE NOW: The Four-Way Path, a guide to how Indian spirituality holds the key to a life of happiness and purpose - the new book from the bestselling authors of Ikigai!